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By Brian Gagnon

Brian was drawn to real estate early, inspired by his father’s decades-long career navigating market ups and downs. He quickly recognized that buying or selling a home isn’t just a transaction, it’s deeply personal.

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“How’s the market?” It’s a question asked often, and in Milton right now, the answer is more layered than it seems. On the surface, inventory is rising. Buyers and sellers alike see more “For Sale” signs popping up. But does that mean the market is weakening? Not necessarily. In fact, the market is strong for both sides, as long as pricing and strategy are handled correctly.

To understand why, let’s look at what’s driving rates, inventory, and buyer behavior in Milton today.

Rates are bringing buyers back. Right now, interest rates are working in favor of buyers. With recent Federal Reserve rate cuts, mortgage rates are at their lowest in the past year, and this is drawing more buyers into the market. In fact, Milton currently has 34 active properties on the market, almost double the number from last month’s 18 listings.

“Pricing it right is the key to success for both buyers and sellers.”

This rise in inventory may seem alarming at first glance, but it’s driven primarily by more buyers re-entering the market after being on the sidelines for months.

Overpricing is the real reason behind rising inventory. So, why is there a jump in inventory? It isn’t a lack of demand; it’s overpricing. Many agents are inflating home values to win listings, but this strategy often backfires.

Overpriced homes sit on the market longer, and eventually, sellers are forced to lower prices. This leads to frustration, wasted time, and opportunities lost. If homes are priced correctly from the beginning, they sell faster and for more money.

Price it right and get multiple offers. For sellers, the key takeaway is clear: listen carefully when your agent advises on pricing. When homes are priced to sell, the market in Milton is competitive, often leading to multiple offers and sales well above the asking price. Without the right pricing and strategy, however, even a strong market can work against you.

The Milton market is active, competitive, and filled with opportunity for both buyers and sellers who approach it with clarity and honesty. For questions about current conditions or guidance on pricing, you can call me at (617) 733-3983 or send an email to brian@briangagnonre.com. Let’s connect and talk about the best strategy for your next move.

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